We imagine a world where people actually own their personal data and get paid when companies use it, instead of tech giants collecting it for free. Through a system called "EquiData," we explore how individuals would control exactly how their information is shared and receive real compensation when it's sold, turning the current system that only benefits big tech into one that rewards the people who actually create the data.

Cambrian Bioworks recognized the need for a new user interface for Manta, their advanced DNA extraction machine. Despite its groundbreaking technology, Manta's existing interface failed to meet the usability expectations of its diverse user base, leading to inefficiencies in real-world applications.

MedTech remains frustratingly hard to use, with poor design leading to critical errors that can cost lives. Bad UX in healthcare is more than a frustration, it's a matter of survival and requires a shift to human-centered design.